Collaborations

Kendall Jenner stars in adidas Originals campaign


11 08 2017

Kendall Jenner, Playboi Carti, 21 Savage, Young Thug and James Harden have collaborated with adidas Originals to star in the third chapter of the brand's Original Is Never Finished campaign.

The ads, which feature a remix of My Way by Frank Sinatra, aim to 'inspire a new generation to redefine the meaning of originality', and Alegra O’Hare, VP of Global Communications at adidas, commented 'With the release of chapter three we are putting our words into practice and reinventing our own work. For us to inspire our creative community, we as a brand must to live up to the challenge, and with Originals Is Never Finished we do just that'.

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